Discover the “Sweet Sixteen” Principles of Success
Collector’s Edition >

champions aren’t
born. they’re made.


Discover the stories &
reveal the legacy
behind the headlines

Explore the principles that tie together the greatest minds and a championship team.

learn the strategies
of the world’s
greatest minds

Follow a “Proven Path to Winning” in every walk of life.


Learn about the hidden truths that lead to a life of love, success, and fulfillment.

Win in Your Life

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Win in Your Life

Follow the Path of Champions | Learn from the Villanova Wildcats

By Michael London

“This is a book about winning in every aspect of your life!”

Author Michael London was inspired by the Villanova Wildcats extraordinary victory in the 2016 NCAA Men’s Basketball National Championship. As an avid fan, London noticed that most news commentaries focused on the game-changing, final 4.7 seconds. Looking past these sensational headlines, he knew that the rest of the story was even more astounding.

Win in Your Life illustrates how a specific set of core values are exemplified in the lives of successful athletes and leaders throughout history. Each value is brought to life by inspiring stories of those who have lived them out—from St. Augustine to Martin Luther King Jr. to Abraham Lincoln to Villanova players and coaches.

In this book, you will discover nuggets of truth that have the power to transform your life. Win in Your Life illuminates universal winning principles used by champions. Learn the “Sweet Sixteen” principles to move past large and small setbacks, transform your attitude, and propel you to success.

Successful entrepreneur, publisher, community servant, and past trainer of the Saturn Culture & Management program, Michael London has authored a book that is part love song to the “Villanova Way” and part homage to the “wisdom of the ages.”

Discover how you can use the “Sweet Sixteen Principles of Champions” to Win in Your Life.

«    Featuring the “Sweet Sixteen” principles to win in everything you do.

«    Will make a positive transformation in your life just by using the first principle.

«    Wisdom of the ages revealed in an exciting way.

«    Based on the strategies of the most winning program of its kind in the last three years.

«    Highlights one of the greatest moment in sports – ever!

«    Reveals how a values-based life can lead to personal success.

«    Provides a proven path to be a champion in your own life.

Reader’s Reviews

“Even though I am not a sports fan, I enjoyed it thoroughly and was inspired.”

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“The advice provided throughout is universally applicable and motivational.”

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"This book is a treasure of practical wisdom! It helps the reader reflect upon the values in their own life."

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"I’m really enjoying the book. I just ordered a copy for my dad."

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“The message is really about the core values that let us all lead satisfied, joyous, grateful lives.”

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Michael London – Villanova ’74

About the Author

Michael London is the founder and publisher of a universally-heralded travel guide used by professional group tour planners across North America since 1994.

He has been actively involved in serving his community, creating innovative marketing and customer satisfaction improvement initiatives for over two decades.

Inspired by the service-oriented principles of his alma mater, Villanova University, and embodying an entrepreneurial approach to life, London has used and taught “a core values” approach for business and personal success.

He was selected to be the primary trainer for the Saturn Culture and Management program for a critical region of the country in the largest project ever undertaken by General Motors.

And now with Win in Your Life, Michael London has created a work that utilizes the skills and knowledge acquired over a lifetime of service and adventure that distils the principles of winning used by champions.


  • “This is an interesting, exciting, and inspiring story about the Villanova Wildcats. Even though I am not a sports fan by any stretch of the imagination, I enjoyed it thoroughly and was inspired by it. I’m in awe of the Wildcats now!”

    — Inspired

  • A Wildcat Fan

  • “Your love for Villanova Basketball really shines through in this manuscript, which makes for some engaging storytelling. The advice provided throughout, as exemplified by Coach Wright and the team of Wildcats themselves, is universally applicable and motivational.”

    — A Wildcat Fan

  • Very Rev. Bernard C. Scianna, O.S.A.,Ph.D.

  • This book is a treasure.  I couldn’t put it down…truly! I was reliving the Final in Houston last year….as well my memories, lessons, relationships, and values since being connected to Villanova as a student, alumnus, Augustinian, and Trustee—all positive!

    Using the Villanova Basketball program as the venue for reflection on life is terrific! This book is a treasure of practical wisdom!

    The author weaves in tradition, history, quotes from religious, civic and sports leaders, along with his personal stories, to help the reader reflect upon the values in their own life.

    One quote from St. Augustine that kept coming to mind which has become a personal mantra for me, is “examine yourself constantly, without guile or flattery, let your present state always leave you dissatisfied if you want to become what you are not yet. For wherever you feel satisfaction there you will stop. Say ‘it is enough’ and you are lost. You must always look for more, walk onward, and make progress.” This book will help you do just that.

    Very Rev. Bernard C. Scianna, O.S.A.,Ph.D.
    Prior Provincial of the Augustinians of Chicago, Canada, and Chulucanas, Peru

  • Kurt Eberle

  • I’m really enjoying the book. I just started Chapter 5, and it’s been a great read so far.  So much so, that I stopped reading Foote’s Civil War series (that I had been waiting to read for decades, btw) to finish your book. I have ancestors who came over from Ireland and fought for the Union, so for me to put that to the side and focus on your book certainly bodes well for you!

    I just ordered a copy for my dad.

    — Kurt Eberle

  • Cindy

  • Loved this book – bought them for graduation and Christmas presents. While the title is Win in Your Life; the message is really about the core values that let us all lead satisfied, joyous, grateful lives. #BePositve #StayHumble #GoCats